Once I finished analyzing the data, crunching the numbers, and creating the dashboard, I was finally able to provide a few actionable recommendations for the Sneakbag team to improve future transactions and sales.

​

My recommendations focused on increasing customer engagement with both services and products, as well as enhancing Sneakbag’s social media presence. This could be achieved through initiatives such as launching a loyalty card, implementing a referral program, forming B2B partnerships, and creating a TikTok account.

​

I’m thrilled that this analysis turned out to be highly beneficial for the Sneakbag team, as they immediately began implementing the recommendations I provided.