Bellabeat
2023
A Capstone project of the Google Data Analytics Program.

Project Details
Client
Bellabeat
Year
2023
Link to the Kaggle Notebook
Back in 2023, I completed a full course (yes, all eight of them) on Coursera to earn my Google Data Analytics Professional Certificate. To demonstrate my skills and knowledge in the field, I needed to choose at least one project as a Capstone project from three case study options: a study on a fictional bike-share company, a real business problem from a high-tech manufacturer of health-focused products for women named Bellabeat (which I chose for this project), and a self-selected case study based on a business question that sparked my interest.
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Here, on this page, I'll show you my thought process for the Bellabeat case study.

The Tools
Since the course provided me with training in analytical tools such as Spreadsheets, SQL (BigQuery), R programming, and Tableau, I applied these skills in this case study. I used R, connected to Kaggle Notebook, to analyze the available datasets and create visualizations to answer the business objectives.
